![]() This codec is why users worldwide can enjoy high-quality video at low bitrates in a single standardized format. However, one of them stands out as the most widely-used video codec in the industry - H.264. There are dozens of video codecs to pick from, and each offers different image quality and bitrate. Still, choosing the right video codec plays a critical role in it. It shouldn’t be surprising to hear that video encoding is complex, with more nuances than any layperson can see. Thanks to codecs, encoders can compress and prepare video files before delivering them to our devices. They are the reason billions of people can enjoy buffer-free content on video-sharing websites like YouTube and streaming services like Netflix nowadays. ![]() Video codecs are essential to pre-recorded and on-demand video delivery over the web.
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